Insight50

Ask About: Regulation

Date: On-Demand
Time: On-Demand
Duration: 45 minutes plus live Q&A

No bad questions. Just great answers

To paraphrase a famous line: With great regulation comes great responsibility*.

While topics like GDPR can strike fear into a marketer’s heart, for some this is the driving force behind a compelling marketing campaign.

This interactive panel discussion, Insight50. Ask About: Regulation, will look at how marketers (working alongside other business stakeholders such as compliance, legal and internal comms) can deliver timely and impactful campaigns around regulatory change.

With a panel including speakers from Henley Business School and My Inhouse Lawyer, this webinar will include audience Q&As on:

  • Different mechanisms for to go-to-market
  • Successfully aligning with other business stakeholders
  • Optimising the time of company commentators
  • Achieving a quick response to regulatory opportunities
  • Overcoming key challenges, such as speed to market, content lifespan and market differentiation

Watch now.

 

* Actually, on review that should read ‘great opportunity’.

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MODERATOR

Andrew Warren-Payne

Managing Director

Market2Marketers

Andrew Warren-Payne helps leading technology companies, agencies and media businesses to connect with and serve marketers and advertisers.


Previously he has been Head of Marketing at B2B data provider DueDil and has been an industry analyst at both Econsultancy and ClickZ.


Andrew has spoken to thousands of marketers in events in more than 10 different countries and has had his research featured in a variety of publications, including The Guardian, BBC, PSFK, and Forbes.

Speaker

Abigail Dubiniecki
Specialist
My Inhouse Lawyer

Abigail is a Canadian freelance lawyer and privacy professional based in the UK and Founder of Strategic Compliance Consulting Ltd. Drawing on varied expertise gained inhouse and in private practice in Canada and the U.K, Abigail works with various teams to advise organisations in all sectors on compliance matters, notably in privacy, data protection and GDPR implementation. Whether consulting as part of the GDPR implementation team of a top-tier, global consulting firm, delivering executive education to senior managers of some of UK’s top brands through Henley Business School, or advising a portfolio of ambitious mid-sized UK companies through My Inhouse Lawyer, Abigail proposes timely, concrete solutions that connect the dots between compliance, risk and technology. 

Speaker

Richard Preece

Director

DA Resilience

Richard is an experienced international hybrid consultant, leader, Henley Business School Executive Fellow and GCHQ Certified Trainer.  He enables organizations to become more strategically agile and resilient, to exploit the opportunities and minimize the dangers of the current and future digital hyper-connected world.

Richard has led many data protection and cyber security education, exercises and consultancy engagements. Current and recent assignments include information security and data protection strategy and capability development for a number of UK and international organizations, covering Financial Services, Oil and Gas, Energy, Telecoms, Education and Defence sectors.  He has also been appointed as a Data Protection Officer (DPO) for a Recruitment company and interim DPO for an Educational charity.

Speaker

Zach Thornton

External Affairs Manager

DMA

Zach Thornton currently works at the Direct Marketing Association (DMA) as the external affairs manager. He is passionate about politics and current affairs, having stood as a candidate for Borough Councillor in the May 2014 local elections in Tower Hamlets, London. Since joining the DMA he has focused on lobbying the UK and EU to achieve a balanced General Data Protection Regulation (GDPR) and now beginning to work on the revised ePrivacy Regulation. Zach is working hard to ensure that the new legislation doesn’t cripple businesses.