Adapting to Today’s Buyer: Top Lessons for Sales and Marketing
Download the white paper, “Adapting to Today’s Buyer: Top Lessons for Sales and Marketing,” and learn how you can leverage the power of virtual communications to increase lead conversion and shorten the sales cycle.
White paper highlights include:
- Understanding and meeting the expectations of buyer 2.0
- Turning social media into a demand generation engine
- Leveraging social intelligence to understand what a buyer wants
- Moving from sales enablement to buyer enablement